Payday Super changed how and when employers pay super. Hostplus saw a chance to get small business owners ahead of the changes. It could become the fund they turned to for answers.
BRX put Hostplus's partnership with Shane Delia to work, making the changes feel familiar rather than overwhelming. Short, easy-to-follow videos ran across paid and organic social and online video. Employers came away knowing exactly what was changing and what to do next. And Hostplus strengthened its place as a trusted source of support for members and super partners alike.
